Resources Archives

10 Things Businesses Can Learn from Texting Your Valentine

Posted Rebecca MaynePosted in Blog, Uncategorized

What can businesses and organizations learn from sweetheart texts in 2020? Quite a lot, actually. Consumer and client relationships with brands have become more like deep friendships. In fact, it’s not uncommon to hear people talk about “breaking up” with a brand they’ve loved for years. We’ve anthropomorphized businesses. The norms of social SMS & WhatsApp communication in 2020 are also best practices for organizations hoping to gain loyal and delighted customers, students/alumni, or clients. In actuality, businesses, nonprofits, and schools are, in some, way, replicating stages of romantic relationships by finding possible matches, courting, gauging interest, making it official, […]

2019-2020 State of Salesforce in the Nonprofit Sector Report Cover

DOWNLOAD: The State of Salesforce in the Nonprofit Sector Report 2019-2020 by Cloud for Good

Posted Rebecca MaynePosted in Client Educational, Clients Non-Profit, Mogli SMS, News, Resources

Which Way is Up for Nonprofits using Salesforce? DreamforceHolidaysNewYear: There really isn’t any space, is there? Dreamforce gets us trailblazers future-focused and jazzed on everything under the Sun we could possibly do to leverage Salesforce. When the excitement settles, we have the behemoth task of prioritizing our CRM dreams. Which implementations will make the most significant impact while remaining accessible to teams with potentially limited resources and funding? Cloud for Good’s 2019-2020 State of Salesforce in the Nonprofit Sector Report provides an excellent way to cross-examine the seemingly infinite ways to improve your platform usage. Read the report and identify […]

Dreamforce 2019

Posted Rebecca MaynePosted in Blog, Clients Non-Profit, Conferences & Events, Mogli SMS, Summarized

Teamwork Makes the Dream Work It’s safe to say that Dreamforce leaves attendees feeling equally exhausted and inspired. The level of excitement and commitment to learning that persists through the long days speaks to the inspirational impact of this conference. Dreamforce 2019 was Mogli SMS’s third year as an exhibitor and presenter. And the third time was certainly the charm. The Mogli team’s experience at this year’s Dreamforce reached new heights. Over the last year, our client and partner relationships helped us make valuable strides in developing our native Salesforce SMS product. As a result of Mogli’s growth, we enjoyed […]

WhatsApp functionality available on Mogli SMS, a native Salesforce app

Mogli SMS Version 4

Posted Rebecca MaynePosted in About, Client Educational, Features, Mogli SMS, News

We are very excited to announce the release of Mogli SMS Version 4 in the AppExchange! This version of our app includes FOUR NEW FEATURES: 1. Custom Objects Support 2. Community Cloud Support 3. Person Accounts Support 4. WhatsApp 1. SMS FROM ALL SALESFORCE STANDARD & CUSTOM OBJECTS Mogli SMS is now supporting SMS from all Standard and Custom Objects in Salesforce! Previous to Mogli SMS V4, we supported sending strictly from the Contact and Lead objects. Now, you’ll be able to send from any other Standard or Custom Objects in Salesforce! This support includes 1:1 conversations, bulk messages, and […]

Mogli SMS and Financial Services

Posted rebecca@mogli.comLeave a commentPosted in About, Client Educational, Mogli SMS, Resources

Text messaging has become a very trusted form of communication in our society. In fact, when it comes to customer support or promotional offers, most of us prefer to be contacted via SMS. Text messaging continues to have high open, read, and response rates. By adding value to the messages customers receive, companies build trust through SMS communication. Meeting the customer where they are The financial services industry has been improving consumer relations by communicating with their customers via SMS. More than 50% of customers prefer to be contacted via text than any other channel. SMS is more convenient to […]

The Opt-Ins and Opt-Outs of SMS Compliance

Posted rebecca@mogli.comLeave a commentPosted in About, Features, Mogli SMS, Resources, Solutions

The Legalities of SMS Compliance There are a few terms of importance when it comes to SMS compliance. The TCPA, Telephone Consumer Protection Act sets limits telephone solicitations and use of automated equipment. This law, put into effect in the early 90’s, allows consumers to bring suit in court for damages up to $500 for each violation. On the other hand the CTIA, Cellular Telecommunications and Internet Association, promotes the industry’s voluntary best practices while protecting consumers from unwanted messages. It is due to the continued, stringent regulation of text messaging through the TCPA and CTIA, texting is a trusted source […]

Case Study: Colorado Christian University

Posted rebecca@mogli.comLeave a commentPosted in Client Educational, Clients, Features, Mogli SMS, Resources

In this higher ed case study, the focus will be on allowing technology work for the student. Technology should, after all, make the gathering and input of data easier. It should also add value to the student, not just the higher ed institution using text messaging. Our use of technology increases each day and consequently students’ handwriting has become increasingly illegible. Thus, less emphasis is now put on handwritten work. We now rely on our use of technology to gather information. By simplifying the data gathering process, Colorado Christian University was able to improve their inquiry card process. SMS Higher Ed Case […]