SMS financial services

Mogli SMS and Financial Services

Posted on Leave a commentPosted in About, Client Educational, Mogli SMS, Resources

Text messaging has become a very trusted form of communication in our society. In fact, when it comes to customer support or promotional offers, most of us prefer to be contacted via SMS. Text messaging continues to have high open, read, and response rates. By adding value to the messages customers receive, companies build trust through SMS communication. Meeting the customer where they are The financial services industry has been improving consumer relations by communicating with their customers via SMS. More than 50% of customers prefer to be contacted via text than any other channel. SMS is more convenient to […]

Salesforce native app

Why being a native Salesforce app matters

Posted on Leave a commentPosted in About, Features, Mogli SMS

Here at Mogli SMS we are very proud to be a native Salesforce app. But what exactly does that mean? And why does that give us a competitive edge? Read on to learn more about why being a native app matters. Mogli SMS was built on top of Salesforce. Meaning Salesforce is what we know and work on everyday ourselves. Therefore our app looks similar to the rest of your CRM because it’s built directly on top of Salesforce.    Secure & Stable As a whole, Salesforce is stable, and is not often down for maintenance or interruptions. As long as […]

Nonprofit client highlight: Bridges to Prosperity

Nonprofit Client Highlight: Bridges to Prosperity

Posted on Leave a commentPosted in Clients, Clients Non-Profit, Mogli SMS

Bridges to Prosperity builds footbridges. Simple. Bridges to Prosperity builds connections in rural communities around the world, serving over a million people. Not so simple. In this nonprofit client highlight, learn about the worldwide impact a Denver based organization has on rural communities.   What is Bridges to Prosperity? B2P operates all around the globe in countries that lack infrastructure in rural areas, impacting communities that benefit the most. “Bridges to Prosperity envisions a world where poverty caused by rural isolation no longer exists. Rural isolation is a root cause of poverty, and we believe that connection is the foundation to […]

SMS Compliance.

The Opt-Ins and Opt-Outs of SMS Compliance

Posted on Leave a commentPosted in About, Features, Mogli SMS, Resources, Solutions

The Legalities of SMS Compliance There are a few terms of importance when it comes to SMS compliance. The TCPA, Telephone Consumer Protection Act sets limits telephone solicitations and use of automated equipment. This law, put into effect in the early 90’s, allows consumers to bring suit in court for damages up to $500 for each violation. On the other hand the CTIA, Cellular Telecommunications and Internet Association, promotes the industry’s voluntary best practices while protecting consumers from unwanted messages. It is due to the continued, stringent regulation of text messaging through the TCPA and CTIA, texting is a trusted source […]

Two students, back to back, texting, on computers. Higher ed case study, Colorado Christian University.

Case Study: Colorado Christian University

Posted on Leave a commentPosted in Client Educational, Clients, Features, Mogli SMS, Resources

In this higher ed case study, the focus will be on allowing technology work for the student. Technology should, after all, make the gathering and input of data easier. It should also add value to the student, not just the higher ed institution using text messaging. Our use of technology increases each day and consequently students’ handwriting has become increasingly illegible. Thus, less emphasis is  now put on handwritten work. We now rely on our use of technology to gather information. By simplifying the data gathering process, Colorado Christian University was able to improve their inquiry card process. SMS Higher Ed Case […]

Children in Honduras carrying wood. Proyecto Mirador Honduras

The Intersection of Artificial Intelligence (AI) and Helping Improve Lives in Honduras

Posted on Leave a commentPosted in Clients, Clients Non-Profit, Mogli SMS

Since 2011, Proyecto Mirador has partnered with Mogli Technologies to move from a paper based systems to using a highly innovate, scalable non-profit bending technology to solve complex problems in Honduras. Together Proyecto Mirador and Mogli are doing everything from keeping staff safe, reducing carbon emissions, and helping improve the environment, health and lives of families using their stoves.  According to the World Bank, 68.5% of Hondurans live in poverty, on average incomes of less than $3.80 per day. One of the main obstacles to poverty reduction and sustainable development in Honduras is violence.  As of 2014 data, Honduras is one of the […]

Higher ed case study: TWU, student walking and texting

Case Study: Trinity Western University

Posted on Leave a commentPosted in Client Educational, Clients Non-Profit, Features, Mogli SMS

Before diving into this case study, a quick note about Mogli SMS. Mogli SMS is a native Salesforce app, which has large implications. Most importantly to note, Mogli SMS runs entirely inside of Salesforce. Because Mogli SMS functions directly inside of Salesforce, anything is possible. We often recommend to our clients not to text out clickable survey links over text message. Why? Response rates are extremely low. Knowing this, let’s take a look at how one of our higher ed client case studies to see how they used Mogli SMS to improve student survey completions. SMS Higher Ed Case Study: Trinity Western […]

SMS higher ed

Mogli SMS and Higher Ed

Posted on Leave a commentPosted in Client Educational, Clients, Clients Non-Profit, Mogli SMS

     Here at Mogli SMS we are very proud of the work we accomplish with our higher education clients. By working with admissions counselors, recruitment officers, and outreach directors we’ve experienced the positive results text messaging can have.  Thanks to student responsiveness when it comes to text messages, our clients see open rates of 98% and response rates around 45%. Text messaging is a powerful tool with endless versatility. Considering about 81% of Americans use SMS to communicate every day, text messaging is the best way to reach current and potential students.      The use of mobile phones has skyrocketed in the […]

5 Tips for successfully implementing SMS

Our Top 5 Tips for Successful SMS Communication

Posted on Leave a commentPosted in Mogli SMS

Now that you’ve implemented great technology into your organization, and you’ve downloaded Mogli SMS from the Salesforce AppExchange, you’re ready to start texting your constituents. You’ve got the technology, but how do you implement it successfully? From our experience, we’ve seen successful organizations utilize the following 5 tips before making an ask from their recipients:   Step 1: Build a relationship You appreciate your customers. But is the feeling mutual?? Before you begin text messaging with them, make sure they’ll benefit from your correspondence. Build a relationship with them. The very first thing you should do for your customer is to […]

Man on mountain bike texting.

GSM, UTF-8, Character limits … oh my!

Posted on Leave a commentPosted in Mogli SMS

Say what? Whether you know these terms like the back of your freckled hand, or have never heard of them before, you may not understand their relevance to SMS messaging. Put simply, these standards and character sets determine the number of characters that are sent within a single SMS message. Most mobile networks use the GSM standard, which limits a standard text message to the GSM character set. Using GSM, a single SMS can contain up to 160 characters. However, the characters must be part of the so-called 7-bit default alphabet as specified by GSM 3.38 character set. Using any […]